company overview
Swivel is the agentic execution layer for modern ad operations. We connect the sell side tech stack, align to operator goals, and execute decisions across platforms with speed and precision. As campaigns and complexity scale faster than teams can, Swivel gives operators leverage by turning their rules, logic, and strategy into continuous, accurate execution.
Teams stay fully in control. Swivel handles the repetitive, time-sensitive work that slows operators down, so they can focus on higher-value strategy and experimentation. The result: faster launches, cleaner operations, stronger performance, and revenue that grows without increasing headcount.
We’re building the future of ad ops: a connected, governed operating layer where strategy becomes action and teams can move with clarity, speed, and confidence.
Role Summary
Swivel is currently hiring for a a Director of Strategic Partnerships & Business Development to anchor our presence across the ecosystem powering modern advertising.
You will report directly to the President and work cross-functionally with Product, Legal, and Client Success to identify, negotiate, and manage the partnerships that expand Swivel’s footprint and make our offering indispensable to our customers.
Swivel is redefining how advertising operations are executed—through orchestration, automation, and augmentation. Delivering on that vision requires deep alignment with ad servers, SSPs, DSPs, order management systems, data providers, and measurement platforms. You won’t be selling to TV publishers or CTV streamers; you’ll be building the connective tissue around them.
This is a remote role, with preference given to candidates based in New York City.
Key Responsibilities
Strategic Partnership Management: Own and grow relationships with key ad tech and media ecosystem partners—ad servers, SSPs, DSPs, OMS providers, measurement vendors, data partners, and more.
Deal Structuring & Negotiation: Lead partnership negotiations end-to-end, including commercial terms and legal execution. Collaborate with counsel on MSAs, NDAs, and integration agreements.
Ecosystem Intelligence: Maintain a sharp POV on the evolving media and ad tech landscape. Identify gaps, threats, and opportunities in our partner network based on customer needs and product strategy.
Cross-functional Execution: Partner with Product and Engineering to prioritize and coordinate integrations. Support Client Success with partner-related escalations or co-marketing.
Market Development: Cultivate new partnership opportunities that unlock value for our customers—whether that’s interoperability, data-sharing, workflow enablement, or new revenue streams.
Internal Advocacy: Represent the partner voice internally to ensure Swivel’s roadmap and go-to-market motion are optimized for integration leverage and ecosystem advantage.
qualifications
5–7 years of experience in media and ad tech, ideally across business development, partnerships, or strategy roles.
Deep working knowledge of key categories in the ecosystem: ad servers, SSPs/DSPs, programmatic platforms, OMS providers (e.g., Salesforce Media Cloud), and measurement providers.
Comfort negotiating commercial agreements and working with legal to finalize terms.
Strong interpersonal and executive communication skills—you can earn trust and drive alignment across companies.
A strategic mindset. You understand not just what partners do, but how Swivel can use them to differentiate, accelerate, or scale.
A bias toward action, and the judgment to know where partnership efforts are ROI-positive—and where they’re not.
BONUS POINTS IF YOU HAVE
Experience at a company selling to or partnering with CTV streamers, large broadcasters, or retail media networks.
Prior work managing joint GTM partnerships, co-marketing initiatives, or reseller relationships.
Understanding of privacy, data usage rights, and compliance within advertising integrations.
policy
It is the policy of Swivel to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities.